Brian Ellicott

An interesting solution to a common problem…

Great video today, that outlines a solution to the problem of getting access to fresh vegetables in large cities – by growing them yourself using a windowfarm with minimal set-up costs. I love “outside the box” thinking like this, especially when its effect is maximised by embracing the global reach of the Internet. For more […]

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Schwarzenegger on Childhood Obesity: Let’s work Together.

Following on from my previous post featuring Jamie Oliver on his quest to improve diet in the US, today I have a great video from Governor Schwarzenegger about tackling the problem of childhood obesity. He talks about the improvements that have both already been made and those that need to be made in California and

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Educate Every Child About Food.

Jamie Oliver is currently in America fighting the crusade against poor eating and obesity. In much the same way as he did in the “Jamie’s School Dinners” series on Channel 4, he is visiting schools and communities and using the power of knowledge to help transform people’s lives. So profound has his impact been, that

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Friday Inspiration: Joe DeFranco

Today’s post is about legendary Strength coach Joe DeFranco. Joe is famed for his balls-to-the-wall training and for getting serious results with the athletes he works with. Joe’s training philosophy is based around the maxim “No gimmicks, just hard work” He has successfully combined elements of power-lifting training (West-side Barbell methods), traditional strength training, functional

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Red Bull Stratos

A fantastic challenge to a 1960’s world record is due to take place this year. Felix Baumgartner and team Red Bull have spent the past 3 years planning the world’s highest, longest and fastest freefall parachute jump. Felix will be taken up 23 miles above the Earth’s surface and will jump alone, aiming to break

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